A uniquely personal and friendly experience.
Step into our gorgeous boutique located in Beaconsfield and meet our expert team of couture seamstresses. We hand pick the most beautiful, high quality gowns from our favourite designers.
Our talents extend beyond just picking the right dress, we skilfully pin and tuck and make every alteration with meticulous care to ensure a flawless fit.
We can't wait to meet you and be a part of your journey!
Our in-house tailoring service ensures every gown fits beautifully and comfortably. Our skilled seamstresses provide precise alterations with the utmost care and attention.
From subtle adjustments to complete transformations, we are dedicated to perfecting every detail.
Finding your wedding dress should be as special as the day itself.
Our private appointments offer a relaxed and welcoming environment, where you can enjoy expert guidance, honest advice, and undivided attention.
We are proud to offer a wide range of styles in a range of sizes, our curve collection has sizes ranging from 18-30.
Appointment Types
Weekday Wedding Dress Consultation
£25
Weekend or Evening Wedding Dress Consultation
£35
Getting married soon?
Book to see our sample dresses available to buy now at a discounted bargain price!
Return Consultation
Sample Sale Appointment
£25
Our Exclusive Weekday appointment, available 10am -4pm for one bride & up to four guests
Exclusive Appointment available 4pm to 8pm Tuesday and Thursday
9am to 5.30pm Saturday
!0am to 4.30pm Sunday
For one Bride and up to four guests
Second appointment with us to retry up to three of your favourites
Free during weekdays £20 evenings & Weekends
£0 -£20
Real Brides
We have the pleasure of seeing hundreds of brides every year, click below to see how people wore and styled their dresses on their big day!
To play, press and hold the enter key. To stop, release the enter key.
INCREDIBLE! I cannot recommend Pure Couture enough. I drove 3 hrs to the store as it originally had 3 dresses I wanted to try together before making a final decision…and I’m so glad I did. It was absolutely worth the trip!
The ladies are so lovely, and nothing is too much trouble, so much so that I decided to ask them to do the alterations (despite it meaning I’d have to make the long trip again).
I’ve just picked up my dress and I couldn’t be happier, they’ve done such an amazing job you'd think it’s witchcraft. You can’t tell it’s even been altered and now feels like it was made for me. 💕
If you are looking for a wedding dress, look no further than Pure Couture!
Thank you once again ladies!!
"Absolutely amazing! Can’t recommend Amy & the team enough. I’ve been multiple times to Pure Couture with friends (as a bridesmaid) and when my big day finally arrived I couldn’t have imagined getting my dress from anywhere else! The team are friendly, patient and incredibly helpful. For anyone looking for their wedding dress, I would 100% going here for an amazing experience and some fabulous dresses!"
I could not have been happier to have chosen Pure Couture as my wedding dress boutique. I had the most incredible experience from start to finish.
On my first appointment, I never felt rushed or pressured in any way and the team really took the time to understand me, what I was looking for (which I really wasn't sure about) and helped to suggest shapes and styles that would suit me. A special shout out to Amy who was then with me throughout mine and my dress's journey. She was absolutely unbelievable, with not long her wealth of knowledge but also how she really made my experience so personal.
I absolutely loved my wedding dress and am recommending Pure Couture to ALL of my friends who are getting married, near or far, because they were utterly FABULOUS! Laura
"I had such a lovely experience finding my dress here! Before my visit, I lacked confidence and worried I wouldn't find a dress that would look good on me as I am plus size. I was concerned that they wouldn't have any sample dresses in my size as the other store I went to didn't have many, and I felt so uncomfortable walking out in a dress that was way too small and clipped to me - it was embarrassing! HOWEVER, that did not happen at Pure Couture! They had a range of styles and sizes, and I felt so pretty trying them on. Ciara was amazing to work with and so kind! She understood the look I was going for but also knew what would suit my body best, and helped me find the perfect dress! It was such a nice experience - and the shop is beautiful!"
"I had an amazing experience at Pure Couture today! Amy was so friendly and welcoming and wow she knew her dresses! From the moment I went in I knew I was in safe hands. I didn’t feel rushed or pressured at any point and the store held such a variety of dresses to try on. I will be recommending pure couture to all of my current and future engaged friends. The perfect bridal experience x"
"Absolutely amazing! Can’t recommend Amy & the team enough. I’ve been multiple times to Pure Couture with friends (as a bridesmaid) and when my big day finally arrived I couldn’t have imagined getting my dress from anywhere else! The team are friendly, patient and incredibly helpful. For anyone looking for their wedding dress, I would 100% going here for an amazing experience and some fabulous dresses!"
INCREDIBLE! I cannot recommend Pure Couture enough. I drove 3 hrs to the store as it originally had 3 dresses I wanted to try together before making a final decision…and I’m so glad I did. It was absolutely worth the trip!
The ladies are so lovely, and nothing is too much trouble, so much so that I decided to ask them to do the alterations (despite it meaning I’d have to make the long trip again).
I’ve just picked up my dress and I couldn’t be happier, they’ve done such an amazing job you'd think it’s witchcraft. You can’t tell it’s even been altered and now feels like it was made for me. 💕
If you are looking for a wedding dress, look no further than Pure Couture!
Thank you once again ladies!!
"Absolutely amazing! Can’t recommend Amy & the team enough. I’ve been multiple times to Pure Couture with friends (as a bridesmaid) and when my big day finally arrived I couldn’t have imagined getting my dress from anywhere else! The team are friendly, patient and incredibly helpful. For anyone looking for their wedding dress, I would 100% going here for an amazing experience and some fabulous dresses!"
I could not have been happier to have chosen Pure Couture as my wedding dress boutique. I had the most incredible experience from start to finish.
On my first appointment, I never felt rushed or pressured in any way and the team really took the time to understand me, what I was looking for (which I really wasn't sure about) and helped to suggest shapes and styles that would suit me. A special shout out to Amy who was then with me throughout mine and my dress's journey. She was absolutely unbelievable, with not long her wealth of knowledge but also how she really made my experience so personal.
I absolutely loved my wedding dress and am recommending Pure Couture to ALL of my friends who are getting married, near or far, because they were utterly FABULOUS! Laura
"I had such a lovely experience finding my dress here! Before my visit, I lacked confidence and worried I wouldn't find a dress that would look good on me as I am plus size. I was concerned that they wouldn't have any sample dresses in my size as the other store I went to didn't have many, and I felt so uncomfortable walking out in a dress that was way too small and clipped to me - it was embarrassing! HOWEVER, that did not happen at Pure Couture! They had a range of styles and sizes, and I felt so pretty trying them on. Ciara was amazing to work with and so kind! She understood the look I was going for but also knew what would suit my body best, and helped me find the perfect dress! It was such a nice experience - and the shop is beautiful!"
"I had an amazing experience at Pure Couture today! Amy was so friendly and welcoming and wow she knew her dresses! From the moment I went in I knew I was in safe hands. I didn’t feel rushed or pressured at any point and the store held such a variety of dresses to try on. I will be recommending pure couture to all of my current and future engaged friends. The perfect bridal experience x"
"Absolutely amazing! Can’t recommend Amy & the team enough. I’ve been multiple times to Pure Couture with friends (as a bridesmaid) and when my big day finally arrived I couldn’t have imagined getting my dress from anywhere else! The team are friendly, patient and incredibly helpful. For anyone looking for their wedding dress, I would 100% going here for an amazing experience and some fabulous dresses!"
INCREDIBLE! I cannot recommend Pure Couture enough. I drove 3 hrs to the store as it originally had 3 dresses I wanted to try together before making a final decision…and I’m so glad I did. It was absolutely worth the trip!
The ladies are so lovely, and nothing is too much trouble, so much so that I decided to ask them to do the alterations (despite it meaning I’d have to make the long trip again).
I’ve just picked up my dress and I couldn’t be happier, they’ve done such an amazing job you'd think it’s witchcraft. You can’t tell it’s even been altered and now feels like it was made for me. 💕
If you are looking for a wedding dress, look no further than Pure Couture!
Thank you once again ladies!!
"Absolutely amazing! Can’t recommend Amy & the team enough. I’ve been multiple times to Pure Couture with friends (as a bridesmaid) and when my big day finally arrived I couldn’t have imagined getting my dress from anywhere else! The team are friendly, patient and incredibly helpful. For anyone looking for their wedding dress, I would 100% going here for an amazing experience and some fabulous dresses!"
I could not have been happier to have chosen Pure Couture as my wedding dress boutique. I had the most incredible experience from start to finish.
On my first appointment, I never felt rushed or pressured in any way and the team really took the time to understand me, what I was looking for (which I really wasn't sure about) and helped to suggest shapes and styles that would suit me. A special shout out to Amy who was then with me throughout mine and my dress's journey. She was absolutely unbelievable, with not long her wealth of knowledge but also how she really made my experience so personal.
I absolutely loved my wedding dress and am recommending Pure Couture to ALL of my friends who are getting married, near or far, because they were utterly FABULOUS! Laura
"I had such a lovely experience finding my dress here! Before my visit, I lacked confidence and worried I wouldn't find a dress that would look good on me as I am plus size. I was concerned that they wouldn't have any sample dresses in my size as the other store I went to didn't have many, and I felt so uncomfortable walking out in a dress that was way too small and clipped to me - it was embarrassing! HOWEVER, that did not happen at Pure Couture! They had a range of styles and sizes, and I felt so pretty trying them on. Ciara was amazing to work with and so kind! She understood the look I was going for but also knew what would suit my body best, and helped me find the perfect dress! It was such a nice experience - and the shop is beautiful!"
"I had an amazing experience at Pure Couture today! Amy was so friendly and welcoming and wow she knew her dresses! From the moment I went in I knew I was in safe hands. I didn’t feel rushed or pressured at any point and the store held such a variety of dresses to try on. I will be recommending pure couture to all of my current and future engaged friends. The perfect bridal experience x"
"Absolutely amazing! Can’t recommend Amy & the team enough. I’ve been multiple times to Pure Couture with friends (as a bridesmaid) and when my big day finally arrived I couldn’t have imagined getting my dress from anywhere else! The team are friendly, patient and incredibly helpful. For anyone looking for their wedding dress, I would 100% going here for an amazing experience and some fabulous dresses!"
INCREDIBLE! I cannot recommend Pure Couture enough. I drove 3 hrs to the store as it originally had 3 dresses I wanted to try together before making a final decision…and I’m so glad I did. It was absolutely worth the trip!
The ladies are so lovely, and nothing is too much trouble, so much so that I decided to ask them to do the alterations (despite it meaning I’d have to make the long trip again).
I’ve just picked up my dress and I couldn’t be happier, they’ve done such an amazing job you'd think it’s witchcraft. You can’t tell it’s even been altered and now feels like it was made for me. 💕
If you are looking for a wedding dress, look no further than Pure Couture!
Thank you once again ladies!!
"Absolutely amazing! Can’t recommend Amy & the team enough. I’ve been multiple times to Pure Couture with friends (as a bridesmaid) and when my big day finally arrived I couldn’t have imagined getting my dress from anywhere else! The team are friendly, patient and incredibly helpful. For anyone looking for their wedding dress, I would 100% going here for an amazing experience and some fabulous dresses!"
I could not have been happier to have chosen Pure Couture as my wedding dress boutique. I had the most incredible experience from start to finish.
On my first appointment, I never felt rushed or pressured in any way and the team really took the time to understand me, what I was looking for (which I really wasn't sure about) and helped to suggest shapes and styles that would suit me. A special shout out to Amy who was then with me throughout mine and my dress's journey. She was absolutely unbelievable, with not long her wealth of knowledge but also how she really made my experience so personal.
I absolutely loved my wedding dress and am recommending Pure Couture to ALL of my friends who are getting married, near or far, because they were utterly FABULOUS! Laura
"I had such a lovely experience finding my dress here! Before my visit, I lacked confidence and worried I wouldn't find a dress that would look good on me as I am plus size. I was concerned that they wouldn't have any sample dresses in my size as the other store I went to didn't have many, and I felt so uncomfortable walking out in a dress that was way too small and clipped to me - it was embarrassing! HOWEVER, that did not happen at Pure Couture! They had a range of styles and sizes, and I felt so pretty trying them on. Ciara was amazing to work with and so kind! She understood the look I was going for but also knew what would suit my body best, and helped me find the perfect dress! It was such a nice experience - and the shop is beautiful!"
"I had an amazing experience at Pure Couture today! Amy was so friendly and welcoming and wow she knew her dresses! From the moment I went in I knew I was in safe hands. I didn’t feel rushed or pressured at any point and the store held such a variety of dresses to try on. I will be recommending pure couture to all of my current and future engaged friends. The perfect bridal experience x"
"Absolutely amazing! Can’t recommend Amy & the team enough. I’ve been multiple times to Pure Couture with friends (as a bridesmaid) and when my big day finally arrived I couldn’t have imagined getting my dress from anywhere else! The team are friendly, patient and incredibly helpful. For anyone looking for their wedding dress, I would 100% going here for an amazing experience and some fabulous dresses!"
INCREDIBLE! I cannot recommend Pure Couture enough. I drove 3 hrs to the store as it originally had 3 dresses I wanted to try together before making a final decision…and I’m so glad I did. It was absolutely worth the trip!
The ladies are so lovely, and nothing is too much trouble, so much so that I decided to ask them to do the alterations (despite it meaning I’d have to make the long trip again).
I’ve just picked up my dress and I couldn’t be happier, they’ve done such an amazing job you'd think it’s witchcraft. You can’t tell it’s even been altered and now feels like it was made for me. 💕
If you are looking for a wedding dress, look no further than Pure Couture!
Thank you once again ladies!!
"Absolutely amazing! Can’t recommend Amy & the team enough. I’ve been multiple times to Pure Couture with friends (as a bridesmaid) and when my big day finally arrived I couldn’t have imagined getting my dress from anywhere else! The team are friendly, patient and incredibly helpful. For anyone looking for their wedding dress, I would 100% going here for an amazing experience and some fabulous dresses!"
I could not have been happier to have chosen Pure Couture as my wedding dress boutique. I had the most incredible experience from start to finish.
On my first appointment, I never felt rushed or pressured in any way and the team really took the time to understand me, what I was looking for (which I really wasn't sure about) and helped to suggest shapes and styles that would suit me. A special shout out to Amy who was then with me throughout mine and my dress's journey. She was absolutely unbelievable, with not long her wealth of knowledge but also how she really made my experience so personal.
I absolutely loved my wedding dress and am recommending Pure Couture to ALL of my friends who are getting married, near or far, because they were utterly FABULOUS! Laura
"I had such a lovely experience finding my dress here! Before my visit, I lacked confidence and worried I wouldn't find a dress that would look good on me as I am plus size. I was concerned that they wouldn't have any sample dresses in my size as the other store I went to didn't have many, and I felt so uncomfortable walking out in a dress that was way too small and clipped to me - it was embarrassing! HOWEVER, that did not happen at Pure Couture! They had a range of styles and sizes, and I felt so pretty trying them on. Ciara was amazing to work with and so kind! She understood the look I was going for but also knew what would suit my body best, and helped me find the perfect dress! It was such a nice experience - and the shop is beautiful!"
"I had an amazing experience at Pure Couture today! Amy was so friendly and welcoming and wow she knew her dresses! From the moment I went in I knew I was in safe hands. I didn’t feel rushed or pressured at any point and the store held such a variety of dresses to try on. I will be recommending pure couture to all of my current and future engaged friends. The perfect bridal experience x"
"Absolutely amazing! Can’t recommend Amy & the team enough. I’ve been multiple times to Pure Couture with friends (as a bridesmaid) and when my big day finally arrived I couldn’t have imagined getting my dress from anywhere else! The team are friendly, patient and incredibly helpful. For anyone looking for their wedding dress, I would 100% going here for an amazing experience and some fabulous dresses!"